Call for Entries: World Asian Case Competition 2019
World Asian Case Competition 2019
The Academy of Asian Business (AAB) is pleased to announce the 2019 World Asian Business Case Competition, "How Asian Brands Soar". This is the annual case competition organized by AAB that invites college students to write up and present an exciting Asian business case on how it turned its small start into such a tremendous success. Applicants are invited from universities and colleges all around the world.
Conference theme: "Creating unforgettable, lifelong experiences for students"
Who: College students in teams of 2-4
Focus:
Asian brands that have achieved significant success and became globally powerful brands, or Asian brands that became globally renowned by serving consumers at the bottom of the pyramid.
You can choose a company or brand from any Asian country or the country for which your team represents. You can also select a company or brand that became globally renowned by serving consumers at the bottom of the pyramid.
Important Dates (Korea Standard Time):
Proposal submission deadline: April 1, 2019
Main case draft submission deadline: June 1, 2019
Announcement of finalists (10 teams) as Top 10 winners: June 11, 2019
Final presentation:
Date: August 9-10, 2019
Venue: Sungkyunkwan University, Seoul, Korea
Awards and Prizes
All the selected Top 10 winners will receive the AAB Global Scholarship Award package. (Please find the honorable benefits of the Award package, as shown below). At the final presentation, however, they will compete for the 1st place, and the 2nd place Awards and prizes, which will be the most honorable awards and benefits in addition to the Global Scholarship Award package, as follows.
The 1st Place Winner (1 team): The AAB Worldcup Trophy and the 1st Place Award, with the financial scholarship support (US$2,000 for team).
The 2nd Place Winner (1 team): The 2nd Place Award with the financial scholarship support
(US$1,000 for team).The remaining Top 10 winners (8 teams): The Top 10 Winners Awards with the global scholarship award package.
All winners will receive a global scholarship package of enriching and exciting Asian experience. As part of the scholarship package, the winners will be invited to their dream company, stay in a city like Seoul, or travel to other desired cities like Shanghai, Beijing, Tokyo, etc. They will find valuable opportunities to develop mentorships with business leaders and to build network and friendship with other global fellow participants for their future careers and businesses.
Find out more: World Asian Case Competition 2019